Some people think that a brand and a logo are synonymous , and we can certainly see why. A logo is often the first thing you think about a brand and it should encapsulate all the brand qualities – think of Nike and try not to picture the swoosh. But the truth is the logo design is just one element of a brand – albeit a very important one. Logo design should be part of a wider branding process that takes into account the relevant industry, the target clients and the individual qualities of the business. As logo designers it’s our job to integrate all these aspects into a design that is timeless, professional and perfectly aesthetically suited to the business.
At BA Creative, we understand the importance of the the logo design stage in the overall branding process and how it needs to be a collaboration with our client. It is possible to have a logo designed on the other side of the world by someone that you’ll never meet but we don’t work that way and never will. Our clients can come and meet our team of talented designers face to face in our East Brisbane studio, which means communication and the sharing of ideas is easy, natural and enjoyable.
We believe that having one company look after your branding (including logo design), website design and digital marketing ensures every design that is created is integral to your entire range of marketing collateral and that everything looks fantastic in print and digital formats.
Ok, let’s take a look at some of the logos we have created for Brisbane businesses – below are some examples.