What we did.
Our imagination was immediately fired by the unique approach to a medical practice that Michelle was advocating and we kicked things off with the design of a bold, bespoke and carefully considered brand that matched the service offering and talked to the target audience.
The branding process included honing the business name and finding a matching domain name. It also involved designing a logo, colour scheme, typography style and a Brand Promise statement. This was all wrapped up in a thorough Brand Guidelines document.
The next the project was the build of a website that will become the most important marketing tool for River Tree Health. The website will become the place where people discover more information about the services offered and the approach taken. It is also where people will access the online booking system.
We built the site using WordPress without an off the shelf, third party theme or plugins – clean, simple and bespoke.
Once the site is built a digital marketing strategy needs to kick in to drive people to the site and get the bookings flowing in.