Snacket have enjoyed the benefits of engaging BA as a full-service digital agency. From branding and creative direction, to billboards, paid ad creatives, email marketing and Shopify design, if Karla and her team have needed us, we've been there every step of the way.
Creative Team:
Brand Design: Alyse Bowell
Graphic Design, UX/UI Design and Art Direction: Laura Gosney
Creative Direction and Project Management: Charlene Chan
Art Direction and Digital Strategy: Mitch Long
Digital Marketing: Andre Rosa
Photography: Nick Hargans
Building momentum from day one
Launching a new ecommerce brand requires learning just as much as selling. Rather than chasing quick wins, the digital marketing strategy focused on building sustainable acquisition channels while gathering valuable customer insights that would shape future growth. Paid search and social campaigns introduced Snacket to new audiences, while educational messaging and real-world use cases helped demonstrate the product's value beyond traditional advertising.
As performance data accumulated, campaigns were continuously refined to improve efficiency and maximise return on investment. Website sessions increased by more than 50%, engagement improved significantly, cost per purchase reduced by approximately 40% and return on ad spend grew by 85% as campaigns matured. Supporting channels including email marketing, organic content and automated customer journeys reinforced trust, increased repeat engagement and created a strong foundation for long-term growth beyond the initial launch period.
Results
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