Snacket

Platform

Shopify

Service

Snacket have enjoyed the benefits of engaging BA as a full-service digital agency. From branding and creative direction, to billboards, paid ad creatives, email marketing and Shopify design, if Karla and her team have needed us, we've been there every step of the way.

Creative Team:

Brand Design: Alyse Bowell
Graphic Design, UX/UI Design and Art Direction: Laura Gosney
Creative Direction and Project Management: Charlene Chan
Art Direction and Digital Strategy: Mitch Long
Digital Marketing: Andre Rosa
Photography: Nick Hargans

Fuel your passion

Branding

Kicking off with branding, our creative team conducted a detailed in-person brand strategy workshop to get discover exactly what makes Snacket so unique. Their flagship silicone pouch is designed to help endurance athletes refuel quickly and safely while on the go. Karla and the team have worked hard to perfect the Snacket and create a product that would truly change how elite athletes participate in their chosen sports.

From here we nailed down the vision into a scalable logo suite that would support Karla and her team through their product journey.

Featuring bright colours, strong typography and a friendly but sporty typeface, we crafted a brand identity that feels modern, adventurous and performance-driven.

Lights, Camera, Action!

Creative Direction

We then had the opportunity to take this show on the road. With photographer Nick Hargans, we set out to capture creative content for Snacket's brand launch. From dynamic product shots to high-energy video, we pulled together everything they need for their website, billboards, and digital campaigns.

Getting to know a new brand from the very start places us in a unique position to drive the creative vision from brand through to the website. Over two days, we planned, styled and shot hundreds of images on location and in the studio. The result placed us and Karla in a fantastic position to launch the website and the digital marketing campaign in style.

Small, but Mighty

Shopify Store

Snacket's new Shopify store may only feature a handful of pages at launch, but those pages are packed with unique features, strong personality and a beautiful low-friction journey through to checkout.

Powered by Shopify, and featuring our exclusive custom-built sections, we implemented a quick and easy launch. This store is a great foundation from which to grow from and has set Karla up for the huge growth we're now predicting for Snacket!